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International Tourism Film Festival Africa announces 2021 winners
by CIFFT on 28 May 2021

Winning Films in 2 Sections, DOC and Tourism Promotion, announced at Awards Celebration on Friday, May 28th

The International Tourism Film Festival Africa (ITFFA) has announced the winners of the 2021 competition. The festival’s third edition was marked by an impressive record of participation, 865 entries from 95 countries, demonstrating its high competitive level.

The Award Ceremony was held at the Labia Theatre in Cape Town, the oldest Independent Art-Repertory Cinema in South Africa. On occasion, were revealed more than 80 winners of the African and the International competitions, divided into two sections: Tourism Promotion and Documentaries & TV.

The German production “White Angels of Camargue - Europe’s Last Cowboys”, produced by Dennis Schmelz, was elected by the International Jury as the GRAND PRIX DOC ITFFA 2021. The film presents the exuberant beauty of the Camargue delta, a region in the South of France where cowboys and wild white horses live in perfect harmony with the nature that surrounds them.

In the African Competition, the commercial “Because South Africa”, produced by the WWP Group for South African Tourism, was distinguished with the GRAND PRIX AFRICA ITFFA 2021. With vibrant images and a strong message, the film reinforces a feeling of unity and hope for a near future when people will be able to experience again all that South Africa has to offer.

In the International Competition, “Seek Different, produced by KWP! and Zoom Film TV for Tourism Northern Territory, brilliantly achieved its second consecutive Grand Prix at the CIFFT Circuit, being chosen as the GRAND PRIX ITFFA 2021. The film, which also won the Diamond Award in The Golden City Gate (ITB) 2021, inspires domestic travellers to experience the region’s uniqueness.

Countries as Australia, Austria, Croatia, Denmark, Egypt, France, Germany, Greece, India, Iraq, Italy, Japan, Kenya, Lithuania, Malawi, Mexico, Montenegro, Portugal, Slovenia, South Africa, Spain, United Kingdom, and many more are among this year winners.

The entries were evaluated by International Jury, which brought together renowned professionals from Audiovisual Production, Marketing, and Tourism fields. As president of the Jury is FC Hamman, an award-winning Director of Cinematography and Drone Specialist who has worked for the biggest brands in the film and television industry such as Universal, Disney, the BBC, National Geographic, Discovery Channel, and Netflix, among others.

In addition to the closing ceremony, the festival program included an insightful master class hosted by FC Hamman, Senzelwe Mthembu, Neo Mokuene and Refiloe Chakela-Gava, dedicated to tourism promotion through video.

The finalists and guests also had the opportunity to get to know some of the most beautiful and important tourism attractions of Cape Town in an exciting Tourism Program.

In cooperation with the International Committee of Tourism Film Festivals (CIFFT), ITFFA aims to honour the best tourism films and documentaries worldwide, and stimulate the national and African audiovisual industry development.

The International Tourism Film Festival Africa is part of the CIFFT Circuit, a unique and prestigious competition across 14 tourism film festivals, which will define the World’s Best Tourism Films of the year.

The CIFFT Circuit is an initiative of the International Committee of Tourism Film Festivals (CIFFT), endorsed by UNWTO (World Tourism Organization), ETC (European Travel Commission, CTO (Caribbean Tourism Organization), and CATA (Centro America Tourism Association).

Meet the ITFFA 2021 winners

About CIFFT

The International Committee of Tourism Film Festivals (CIFFT) has established itself as one of the main voices of Travel Video Marketing. For the past 33 years, CIFFT rewards excellence in audiovisual communication from the Tourism Industry, positioning itself as the most prestigious competition dedicated to promotional tourism videos worldwide. The World’s Best Tourism Film Awards is the highest award for tourism films and travel videos, annually attracting thousands of competitors from over 130 countries. Know more at: www.cifft.com

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