2023
51 UNESCO World Heritage Sites Historic.Modern.Germany.
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TOURISM PRODUCTS Commercial
Synopsis
Travel to where cultural heritage provides inspiration for the future! Whether in the city or in the countryside, Germany is the place where culture is honoured and preserved – and that is exactly what all 51 of its UNESCO World Heritage Sites stand for. Hike through Europes largest mountain park, marvel at the world´s most extensive mudflats, experience history dating back up to 7,000 years: all over Germany you can discover countless natural and cultural treasures, whether in the green countryside or in the middle of an urban environment.
Country | Germany |
Client |
German National Tourist Board |
Production Company |
N/A |
Agency | N/A |
Goals of the film
Promotion for Germany as a travel destination. Communicating the diverse appeal of the country to a worldwide market, thereby promoting a strong and attractive brand – ‘Destination Germany’, as well as its 51 UNESCO World Heritage Sites.
Target Group
Men and women, over 18, LOHAS (Lifestyle of Health and Sustainability), travellers interested in nature and culture.