Attica. Greece in a Snapshot
The new campaign for 2020, includes 3 main videos – titled: “Intergenerational”, “Kukuvagia (The Owl)” and “Glaros (The Seagull)” focus on promoting Attica’s culture, gastronomy, beaches, museums, monuments and Argosaronic islands, including Kythera and Antikythera and 8 thematic videos that each focus on Attica’s offered tourism forms, including “Religious tourism”, “Family tourism”, “MICE tourism”, “Luxury and Shopping”, “Arts and Culture”, “Outdoor Activities” and “Yachting and Cruising”.
|Goals of the film||Target Group|
“The Region of Attica is aiming to redesign the ideal ‘Attica experience’ it offers to foreign visitors by promoting its multi-dimensional tourism profile and following an ambitious strategy to further attract more and improve their stay.
“The film target group is high-income tourists who travel throughout the year.
Region of Attica
Indigo View Productions - Steficon