2024
Canada
Client: Tourism Kelowna
Produced by: Tourism Kelowna
Agency:
Category: City Promotion
Entry Type: Promotional Video
The submission was a long-term vision taking elements from multiple productions over 3 years, all with the same goal of creating a video where nothing was scripted, the story was truly told by locals and experienced by the main subjects. We tied beautiful shots of the destination with shots and audio taken from the perspective of invoking your senses and creating a deeper emotional connection.
Provide an in-depth true expression of what it’s like to visit and experience Kelowna.
Outdoor adventurers and wine and food lovers aged 25 – 55, primarily in Western Canada and Ontario.