According to the World Tourism Organization (UNWTO), tourism is one of the fastest growing economic sectors in the world, being a fundamental element for economic progress, …
Promotional Video
Who is Rory McLoughlin? One thing Rory McLoughlin likes more than telling stories is hearing stories from others. He loves to learn about people. How they …
How to produce “Extraordinary Stories” using video. Read More »
Who is Ryan Reed? Avid traveler, amateur adventurer and full-time storyteller at M&C Saatchi UAE.Ryan Reed joined Ogilvy South Africa as an Art Director and a …
How to create “Extraordinary Stories” for video campaigns. Read More »
Who is Ali Al Shaiba? Executive Director of Tourism and Marketing at the Department of Culture and Tourism. I have been with DCT Abu Dhabi for …
How to reveal “Extraordinary Stories” using video Read More »
Due to being in the intersection of two industries – tourism and communication – concomitant in some places but independent after all, the tourist communication festivals …
The festivals of tourist communication. From meeting points to lighthouses Read More »
One of the best ways to promote and discover a city is through a guide. “Insider’s Guide to Riga”, is a series of short videos that …
Who is Vairis Strazds? I’m the creative director of NORD DDB Riga (that’s our new name after joining the NORD advertising agencies network). Our common goal …
What is the best way to advertise Riga? … from the Advertising Agency point of view! Read More »
Who is Ieva Lasmane? I am the board member in Riga Tourism Development Bureau responsible for marketing and promotion activities for Riga city. I am a …
What’s the best way to promote Riga? … from the City’s point of view! Read More »
Who is Cat Leaver? A sister, daughter, wife and friend. A Scot with a love of home and the wider world. A strategist and marketer. An …
How important is Travel Video Marketing for tourism destinations. Read More »
Who is Hrvoje Jakopović? Assistant professor in the Department of Strategic Communication at the University of Zagreb, Faculty of Political Science. I am dedicated to research …
YouTube’s Role in Destination Image Creation by Hrvoje Jakopović Read More »