Generation with a cause
Country | Peru
Production Type | Promotional Film
Client | Comisión de Promoción del Perú para la Exportación y el Turismo - PROMPERÚ
Production Company | T BRAND
Agency | NA
We had the challenge of presenting to the world the new generation of Peruvian chefs, They bring a different gastronomic discourse, with a social intention. That’s why with NYT’s Brand we created a campaign that conveyed this message.
GOALS OF THE FILM
Micro documentaries and content were created in social networks and a space in the digital platform, one of the most important media in the world the NYT. Space where we tell the stories and messages of the members of this generation with cause.