2023
Rwenzori – The Source of Life
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TOURISM PRODUCTS Promotional Film
Synopsis
Rwenzori – The Source of Nile was screened in the Rwenzori Mountains – a snow capped Mountains ranges in South Western Uganda whose glaciers continue to melt due to climate Change. to highlight the risk, associated with the meeting soon, the Omukama (King) Oyo Nyimba Kabamba Iguru summited the mountain, 5,109 meters above the ground to experience the grandeur of the ranges but also to sound a clarion call on the effects of climate change on the mountain ecosystems but also its impact on the host community. The Mountain ranges are the highest source of the River Nile, the world’s longest river.
| Country | Uganda |
Client |
Uganda Tourism Board |
| Production Company |
Aner Extebarria Moral |
| Agency | N/A |
Goals of the film
The goal is to highlight of impact of climate change on the ecosystems and the overall impact on tourism. As a person of influent, the Omukama reminds his viewers to be aware f the melting glaciers and the loss of biodiversity in the mountain rangers.
Target Group
The video targets adventure tourism enthusiasts and the the champions of responsible tourism allover the world. Development partners and climate change activities and tourism enthusiasts are exposed to the splendour of the mountain ranges and inspired to visit the mountains before the snow melts way.
