2024

The landscape we choose

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TOURISM PRODUCTS Promotional Film

Synopsis

A journey along the southwest coast of Portugal through the lens of its landscape. In a local country house, an enthusiastic conversation over lunch, among some of the key characters of Rota Vicentina’s network, gives us the lineup. Subjects like the agriculture as the main shaper of the countryside’s looks and healthy life, the choices of the consumers that eat the local products, the cork forest as the main responsible for the biodiversity in that ecosystem or the cooperatives as solutions for connecting the smallest dots are brought up, with lightness as much as sharpness. Tourism is always in the background, telling us how it can be part of the solution for balanced and strong rural areas in the future.

Country Portugal
Client
Rota Vicentina Association
Production
Company
Rota Vicentina Association
Agency N/A
Goals of the film

Rota Vicentina celebrates its 10th anniversary assuming its role among the tourism leading players, in what concerns responsibility toward the hosting communities and their beloved environment. This film pushes promotional videos to a new level, bringing consciousness over a deeply holistic perspective, which is the basics of tourism as we need it. Its goal is also to provoke partners and other destinations to lighten the subject, assuming we cannot keep talking about tourism as a sector closed in itself.

Target Group

The local community in Rota Vicentina area (southwest of Portugal)
Private and public partners of Rota Vicentina
Responsible visitors from around the globe
Other destinations and players from around the globe
Tourism political responsibles from around the globe

Fax: +43 (1) 505 53 7
Mob: +43 (1) 505 53 3719
Email: [email protected]

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