Ranking of the Best Videos in Tourism Destination Regions

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Swiss Sounds by Thylacine
79
Points
Country: Switzerland
Producer: Thylacine & Cécile Chabert
Client: Switzerland Tourism

Swiss Sounds is a collaboration between French electronic artist Thylacine, Travel Switzerland, and Switzerland Tourism. Over 16 days, Thylacine travelled across Switzerland using 23 trains, 3 cable cars, 2 boats, and 1 bus, creating a music track from the authentic sounds of Swiss transport and landscapes. Filmed in summer and winter, the project highlights the country’s diverse scenery and the rhythm of travel itself.

2

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Alive in Green
62
Points
Country: Portugal
Producer: Lobby Films and Advertising
Client: Turismo do Centro de Portugal

Following the wildfires that struck the Center of Portugal, Alive in Green delivers a powerful statement: the territory remains alive. Through an impactful and affirmative narrative, the film declares that green may burn, but it does not die — it returns. A story of resilience, regeneration, and a landscape that insists on coming back to life.

3

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Infinite
39
Points
Country: Spain
Producer: Recuerdos Films
Client: Mancomunidad de Municipios del Campo de Gibraltar

"Infinite" uses contemplative pacing and immersive cinematography to reveal Campo de Gibraltar's defining character: where Atlantic meets Mediterranean, Europe meets Africa, dramatic geography creates unexpected serenity. The film eschews typical tourism rhetoric, using visual rhythm and patient observation to let landscapes speak for themselves — inviting discovery rather than selling attractions, positioning the region as a contemplative escape for travelers seeking substance over spectacle.

4

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Santorini The Authentic
21
Points
Country: Greece
Producer: N/A
Client: Santorini Island

A young couple, in love, curious and eager to visit Santorini, discover the true essense of the community.

4

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Another Side of Japan
21
Points
Country: Japan
Producer: TYO Inc.
Client: TYO Inc.

Across diverse regions of Japan, this series explores lesser-known places through local industries, culture, and everyday life. From Kagawa’s islands beyond the Setouchi Triennale to the denim heritage of Kurashiki, from Kumano’s brush craftsmanship to the quiet winter of Lake Matsubara and the gentle spring of Izu, each film captures a unique sense of place. Together, they reveal a deeper, more intimate side of Japan beyond the familiar.

5

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Going Home
18
Points
Country: Taiwan (ROC)
Producer: Lienchiang County Bureau of Transportation and Tourism
Client: Lienchiang County Bureau of Transportation and Tourism

"Going Home" is a music video that celebrates Matsu’s slow-paced island life. Shot across Nangan, Beigan, Dongju, and Xiju islands, it tells the story of a granddaughter returning home to visit her grandmother, encountering familiar faces and landscapes along the journey. The narrative embodies longing for home, gratitude for loved ones, and the spiritual sanctuary that Matsu represents, inviting viewers to reflect on the people and places that quietly provide them with strength and energy.

5

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Face Your Wild
18
Points
Country: Canada
Producer: C&B Advertising
Client: Travel Alberta

“Face Your Wild” is an open invitation to travellers who want to transform themselves when they go on vacation. A call-out to shed your inhibitions and embrace your wild side. Combining energizing mountain adventures with breathtaking settings, rosy cheeks, smiling faces and flying snow, this video shows just how amazing it can be when you fully immerse yourself in the seasons of Alberta, and embrace your wild side in Canada’s Wild Side.
Up

6

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Ljubljana Urban Region – Where Ideas Come to Life
9
Points
Country: Slovenia
Producer: Regional Development Agency of the Ljubljana Urban Region (RRA LUR)
Client: Regional Development Agency of Ljubljana Urban Region

A story of ideas – from their first spark to real impact. Connecting a 5,000-year-old legacy of innovation with today’s knowledge, creativity and collaboration, the film reveals the Ljubljana Urban Region as a dynamic ecosystem where people, nature and ideas come together to shape a sustainable, forward-looking and globally relevant place to live, work and create.

6

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Mysterious Shizuoka Heritage
9
Points
Country: Japan
Producer: Yousuke Ashizawa
Client: Shizuoka Prefecture

To capture the target audience with breathtaking views unique to Japan (Shizuoka) and a sense of the “mysterious,” we appointed an international director with a global perspective and produced a video that highlights the “mystique” of Shizuoka’s cultural assets as seen from overseas.

6

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Sunrise in Uzbekistan
9
Points
Country: United Kingdom
Producer: Dars Films
Client: National PR-Centre of Uzbekistan

Sunrise in Uzbekistan is a visual meditation on time, heritage, and place. As the sun rises over Khiva, Bukhara, and Samarkand, ancient cities come to life through light, movement, and quiet human presence. The films reveal Uzbekistan’s architectural grandeur and cultural rhythm, inviting viewers to experience the country as a journey through history, atmosphere, and awakening moments that connect past and present.

6

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Routine off. Relaxation on. Alps at their very best. Winter & Summer
9
Points
Country: Austria
Producer: Hello Films
Client: Zell am See-Kaprun Tourism GmbH

A cinematic blend of slow, immersive moments and fast cuts reflects modern media habits in high quality. The clips let viewers feel movement, freedom, and release from daily routine—challenging the body, breathing cold winter air, feeling warm sun, skiing, swimming, and exploring nature. By breaking the fourth wall, protagonists draw viewers in, making them dream about the destination and the experiences it offers.

6

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They say there’s nothing here - Košice Region Slovakia
9
Points
Country: Slovakia
Producer: VRIZZLY
Client: Košice Region Tourism

“WHAT IF THE BEST TRAVEL PLAN IS HAVING NO PLAN AT ALL?” The new destination video for the #KošiceRegion Slovakia challenges one of the most common assumptions about this part of the world: “There’s nothing there.” But some places are not meant to impress at first glance. They are meant to be felt. The immersive movie is an invitation to slow down, follow your intuition, and discover authentic experiences, meaningful encounters, and moments that stay with you long after the journey ends.

6

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An Island That Colors the Space Within the Heart. Bon Voyage by Ferry – A Voyage Weaving the Islands of Amami
9
Points
Country: Japan
Producer: 81 Plus
Client: Amami Kaiun Co., Ltd., Marix Line Co., Ltd., Maruei Ferry Co., Ltd.

The film quietly announces the beginning of the journey with the words: “To come here, I needed a little courage, a little luck, and a little margin.” The ferry time to Kakeromajima—an unexplored island south of Amami Ōshima—is portrayed as an “interval” that shifts the mind from everyday to extraordinary. Upon arrival, emerald-green seas, forests that evoke the earth’s vitality, and stories still alive between sea and woods overlap and speak to the viewer.

7

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Euskadi Basque Country. All to discover
5
Points
Country: Spain
Producer: Laszlo Hace
Client: Basquetour

"A road movie across the three Basque territories. The film follows real people — a senior couple, a young family, a group of friends — discovering Euskadi at their own pace, without rush or artifice. Shot on both digital and real Super 8mm film, two textures coexist: cinematic sharpness and the organic grain of analogue. The contrast evokes the tension between the familiar and the unknown, between what we already know of a place and everything that still waits to be found....

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Here it is never too much
4
Points
Country: Portugal
Producer: Lightbox Film&Adverstising / Luís Ismael
Client: ENTIDADE REGIONAL DE TURISMO DO CENTRO DE PORTUGAL

Three avatars. One perfect mission. One unpredictable destination. In the Center of Portugal, technology meets emotion, and experience becomes freedom. A place where body, mind and spirit turn human. Center of Portugal. Here, it is never too much.

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Kärntner Originale
4
Points
Country: Austria
Producer: Monte Nero Productions GmbH
Client: Kärnten Werbung Marketing & Innovationsmanagement GmbH

The ‘Kärntner Originale’ campaign puts real people and their stories at the centre. It shows Carinthia as it really is – authentic, full of joie de vivre, and a delight to experience. At a time when AI and digital staging dominate everyday life, it sends a strong message of originality and emotional connection. Under the motto “Rediscover yourself, your true self”, Carinthia invites you to explore the region – and to rediscover yourself, or even to discover yourself anew.

8

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Dear Alpbachtal!
4
Points
Country: Austria
Producer: ueberall. GmbH
Client: Tourismusverband Alpbachtal & Tiroler Seenland

A young boy writes a love letter to the personified Alpbachtal. The film interweaves two timelines (1950 & 2025) and uses precise match cuts to visually merge the past and the present. While life and people change, the beauty of nature has remained timeless. The viewer witnesses that the character of the valley is a constant. A cinematic declaration of love with the message: "Dear Alpbachtal – Stay just the way you are.

8

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Come up with your own adventure - Karlovac County destination video
4
Points
Country: Croatia
Producer: Starlight films
Client: Karlovac County Tourist Board

The video follows two couples planning the perfect weekend - from hiking and rafting to romance and local gastronomy - in a fun “who knows whom better” challenge. The story highlights relationships, friendship, and everyday humor, while Karlovac county serves as a natural backdrop for shared experiences, inviting viewers to relate and create their own spontaneous weekend adventure.

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Ötztal moves you ... again!
4
Points
Country: Austria
Producer: ueberall. GmbH
Client: Ötztal Tourismus

After 5,300 years in the ice, Ötzi has a lot of catching up to do! We deliberately stage his return as a mockumentary to stand out from the typical glossy tourism aesthetic. The clumsy anti-hero embodies the slogan 'Ötztal moves you… again' in a double sense: he is physically reactivated, yet also deeply emotionally moved by authentic experiences. A humorous proof that no matter how long you’ve been 'frozen,' Ötztal revitalizes both body and mind.

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Urban Treasure in Abu Dhabi – HERO FILM (2024)
4
Points
Country: United Arab Emirates
Producer: FREI Abu Dhabi
Client: DCT

“Urban Treasure in Abu Dhabi” is the hero film for an annual cinematic series featuring long-standing establishments that have contributed to the city’s identity and cultural fabric for more than 25 years.